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News on all things design by Mediatropy

Guochao Marketing

Guochao Marketing

Riding the Wave of Chinese Cultural Confidence

Explore Guochao movement, where influencer marketing & consumer trends redefine competition in China. Discover how brands leverage cultural insights to succeed.

Account Management Creative Data & Analytics Finance HR - Culture Insight & Strategy Management MarCom Media SEO Technology UX UI

AI for SEO

AI for SEO

Navigating the Future of Search Engines

Discover how to use AI for SEO in 2025 to stay ahead in the digital marketing landscape. Learn about AI-driven SEO strategies and the best AI tools for SEO.

Finding Creative Marketing Paths Through Trade Wars

Finding Creative Marketing Paths Through Trade Wars

Abstract Global Map with Trade Routes Disrupted

A stylised, minimalist world map showing broken trade lines and creative paths rerouting around them, signifying agility.

Insight & Strategy

Reframing the “Human” in Human Resources

Reframing the “Human” in Human Resources

An interview with Mediatropy People and Culture Lead Nizam Salim

When we hear “People and Culture” in any organisation, it can feel more mechanical than meaningful, Nizam Salim brings something refreshingly rare to the table: sincerity.